Kundasang Market Guide: Best Souvenirs to Take Home

A display of various vibrant produce in the Kundasang Market

Table of Contents

Introduction

 
When you’re planning a trip to Sabah, there’s one thing you absolutely cannot skip — visiting the Kundasang Market.
 
Nestled in the heart of the highlands near Mount Kinabalu, this charming market is a cultural and culinary haven where local products, handmade souvenirs, and fresh produce await.
 
No matter if it’s a family trip, a romantic getaway, or a brief stop after exploring Desa Dairy Farm or Maragang Hill, Kundasang Market offers the perfect chance to pick up something truly memorable.
 
Read on as this blog helps you uncover what to buy, where to shop, and how to make the most of your visit to Kundasang Market — with insider tips, local favorites, and updates you won’t want to miss.
 
Wide view of Kundasang market, showcasing local stalls, fresh produce and Mt. Kinabalu at the back
Kundasang Market is a vibrant hub of local life, where fresh produce, traditional snacks, and handmade goods come together—offering a true taste of the region’s highland culture. (Photo by: W B Moinin)

What Is the Kundasang Market and Where Is It Located?

The Kundasang Market is a bustling roadside attraction located along the highland route between Kota Kinabalu and Ranau. Surrounded by lush greenery and cool mountain air, it’s a cultural hub where locals and visitors meet.

 

From early morning until evening, rows of colorful stalls line the road, offering a lively mix of fresh vegetables, highland fruits, traditional snacks, and handcrafted souvenirs.
 
The market operates daily, but weekends tend to be livelier as farmers and artisans from surrounding villages bring in their latest harvests and creations.
 
Unlike commercial city markets, the Kundasang Market reflects the soul of rural Sabah. It gives travelers a glimpse into everyday life in the highlands while providing an authentic place to shop, snack, and experience the community spirit.
 
The views of Mount Kinabalu in the background only add to the charm — it’s not every day you shop under the watchful eye of a towering Southeast Asian giant.
 

Why You Should Buy Souvenirs from Kundasang

 
Many of the souvenirs sold at the Kundasang market are handmade by local villagers, often using traditional techniques passed down through generations. Whether it’s a handwoven bracelet, a jar of tuhau (wild ginger), or packets of Sabah tea, each item carries the story of the land and the people who live here.
 
These aren’t mass-produced mementos; they’re heartfelt, often made in small batches, and bursting with local identity.
 
Choosing to buy from the Kundasang Market also means supporting small-scale vendors, farmers, and artisans who rely on tourism to sustain their livelihood. The prices are incredibly reasonable, and the authenticity is unmatched compared to city souvenir shops.
 
More importantly, your purchase contributes directly to the preservation of traditional crafts and local economies. In a world of factory-made keychains, a handpicked gift from Kundasang carries genuine warmth.
 
Here’s why souvenirs from Kundasang should be in your bag before flying home:
 
  • They’re authentic (directly sourced from local communities and artisans).
  • They’re affordable (many items are under RM50, perfect for budget travelers).
  • They’re unique (you won’t find many of these items in Kota Kinabalu malls).
  • They support local business (buying here directly helps Sabah’s local economy).

What to Buy at the Kundasang Market (Top Picks)

1. Local Snacks and Edible Souvenirs

Homemade Tuhau

Tuhau is a spicy-sour Sabahan delicacy made from wild ginger stems, and it’s one of the top local products you’ll find at Kundasang Market. Usually pickled or sautéed with chili and lime, this unique item is packed in jars, making it an easy souvenir to bring home. Its pungent aroma may surprise first-timers, but for adventurous foodies, tuhau offers a true taste of Borneo’s heritage.

Kuih Cincin & Amplang

For snack lovers and a taste of local delicacies, the Kundasang Market offers crunchy delights like kuih cincin — a flower-shaped traditional biscuit — and amplang, a savory fish cracker with deep roots in Sabah’s food culture. These light, tasty bites are perfect for road trips or gifts, and they pack easily into your luggage. Locally made and full of flavor, they’re among the most popular edible souvenirs.

Mountain Honey

Sabah’s cool highlands are ideal for producing rich, golden mountain honey, which is harvested by small beekeepers and sold in bottles at the Kundasang Market. It’s a natural, aromatic gift that reflects the purity of the region’s environment, and its subtle floral notes make it a favorite among health-conscious travelers looking for authentic local products.

Fresh Strawberries

Thanks to Kundasang’s cool climate, you’ll find plump, juicy strawberries sold in plastic trays or small boxes at the Kundasang Market. Grown in nearby farms, these strawberries are fresher than anything you’ll find in the city, and they’re a hit with families and couples alike. They also make for an Instagrammable snack stop during your Highland Road trip.
 
Close-up of amplang, a traditional Sabah fish cracker snack made from fish paste and tapioca flour
Amplang is a popular traditional snack in Kundasang, made from fish paste and tapioca flour, loved for its light crunch and savory flavor. (Photo by: Hesso Malaysia)

2. Handmade Crafts and Traditional Gifts

Beaded Accessories

One of the most eye-catching souvenirs at the Kundasang Market is the range of colorful beaded accessories handcrafted by Sabah’s indigenous artisans. From necklaces to bracelets and keychains, each piece tells a cultural story and adds a vibrant, personal touch to your gift collection. They’re lightweight, affordable, and deeply rooted in local tradition.

Rungus-Inspired Woven Bags

Inspired by the traditional motifs of the Rungus people, these handwoven bags are both fashionable and functional — and you’ll find them in abundance at the Kundasang Market. Crafted using natural fibers and earthy tones, the bags are a great representation of Sabah’s textile heritage, perfect for beach days or casual outings back home.

Wooden Carvings

Wooden animal figures, masks, and other carvings are available from several artisan stalls in the Kundasang Market, offering a rustic souvenir option that’s ideal for home décor or cultural collectors. Each piece is typically made from locally sourced wood and carved with care, giving buyers a piece of craftsmanship that captures the spirit of Borneo.
 
Assortment of colorful beaded accessories, handcrafted by local artisans in Kundasang
These vibrant beaded accessories showcase the craftsmanship of Kundasang’s local artisans, combining traditional patterns with bright, eye-catching colors.

3. Eco-Friendly and Herbal Products

Herbal Teas

Sold in small sachets and packets, herbal teas made from native plants like tongkat ali and ginger are a relaxing and health-conscious souvenir from the Kundasang Market. These teas are often prepared using age-old traditional knowledge, and they’re perfect for sipping on cool evenings or gifting to tea lovers interested in indigenous remedies.
 

Essential Oils

Fragrant and therapeutic, essential oils such as lemongrass, citronella, and lavender are often found bottled at the Kundasang Market, made by local producers using highland-grown herbs. Whether used for aromatherapy or as a calming sleep aid, these oils offer both wellness and a touch of Kundasang’s serene environment in a compact gift.
 

Bamboo Straws and Utensils

Eco-conscious travelers will appreciate the Kundasang Market’s selection of bamboo straws, cutlery sets, and lunch boxes — all crafted from sustainable materials. These items promote zero-waste living and are ideal for daily use or travel. Buying them not only supports local green initiatives but also lets you bring home a practical souvenir that helps the planet.
 
Set of bamboo straws, sustainable and eco-friendly souvenirs from Kundasang
Bamboo straws from Kundasang make a sustainable and eco-friendly souvenir, perfect for reducing plastic use while taking home a piece of the highlands’ charm.

Kundasang Fresh Produce Market: A Visual Feast

The Kundasang Market is famous not only for its souvenirs but also for its vibrant display of fresh produce.
 
As you walk past the rows of stalls, you’ll find colorful piles of tomatoes, lettuce, cabbage, and strawberries grown right in the fertile highland soil nearby.
 
The air is crisp, and the produce is fresher than anything you’d typically find in a supermarket. It’s the kind of place where the food practically sells itself with just the way it looks and smells.
 
For visitors staying in nearby homestays or lodges, shopping at the Kundasang Market for fruits and vegetables is both practical and exciting. Even if you’re not planning to cook, it’s hard to resist picking up a juicy strawberry punnet or a bag of sweet corn — just like you might at the bustling markets of Pekan Nabalu.
 
The experience is immersive, connecting you directly to Sabah’s agricultural heartland. You’ll see families chatting with farmers, travelers snapping photos, and vendors proudly explaining the origins of their produce — it’s a feast for both the eyes and the soul.
 
A variety of fresh, colorful fruits and vegetables at Kundasang market, Sabah
Kundasang’s markets are bursting with fresh, colorful produce, showcasing the region’s fertile highlands and offering a rainbow of fruits and vegetables for locals and visitors alike.

What’s Special About the Kundasang Night Market?

 
While not officially labeled as a night market, the Kundasang Market has a quiet charm when the sun begins to set. Some vendors stay open later into the evening, especially on weekends, creating a soft night market atmosphere.
 
The cool mountain air, gentle mist, and glowing streetlights transform the space into something more intimate and laid-back. It’s a different side of the market — peaceful, cozy, and perfect for a quiet stroll before dinner.
 
During this time, you’ll find fewer crowds but no less warmth. Locals gather to pick up vegetables or chat with neighbors, while travelers can browse in a calmer setting.
 
The Kundasang Market at night offers a rare chance to slow down and take in the ambiance. You might even stumble across vendors preparing warm snacks like fried bananas or sweet potatoes, adding a comforting aroma to the cool air.
 

Shopping Tips for the Kundasang Market

Navigating the Kundasang Market is part of the adventure, and knowing a few tips can enhance your experience.
 
Firstly, it’s best to come early in the morning when the produce is freshest and the crowds are light. Most stalls operate on a cash-only basis, so it’s wise to bring enough small change. Asking questions or chatting with vendors is always welcomed — they’re often proud of what they’re selling and enjoy sharing their story.
 
Don’t be afraid to buy in small quantities or ask for bundle deals if you’re purchasing multiple items. While prices are already fair, some vendors might offer small discounts for larger purchases.
 
The market’s layout is simple to navigate, but take your time — some of the best finds are hidden behind the more obvious stalls. The Kundasang Market is less about rushing through a checklist and more about engaging your senses, so enjoy every moment.

Souvenirs Under RM50 – Budget-Friendly & Beautiful

Are you on a budget while traveling to Kundasang? Looking for souvenirs under RM50 to buy? Here’s what to grab:
 
  • Beaded accessories (RM10–RM35)
  • Dried tuhau (RM8–RM15)
  • Kuih cincin & snacks (RM8–RM20)
  • Eco bamboo utensil set (RM20–RM30)
  • Handwoven pouches (RM30–RM50)
 
Great for bulk buying or corporate gifting too!

What Tourists Usually Buy at Kundasang Market

Every traveler’s shopping list looks different, but there are some crowd favorites at the Kundasang Market that most visitors gravitate toward.
 
First-time tourists often go for the easy wins: local snacks like kuih cincin, packets of Sabah tea, and fresh strawberries. These items are simple, tasty, and make great gifts for friends or family back home.
 
Repeat visitors tend to seek out more niche or handmade items such as tuhau, beaded jewelry, and herbal oils. Some even stock up on fresh vegetables to cook with during their stay in Kundasang.
 
What makes the Kundasang Market so appealing is the way it caters to all types of shoppers — whether you’re looking for a casual snack, a thoughtful souvenir, or a cultural keepsake, you’ll find something that fits your style.
 
Display of wrapped and bottled local foods in Kundasang, Sabah, often chosen by tourists as souvenirs
Wrapped and bottled local foods from Kundasang are not only delicious but also perfect souvenirs, with tourists often choosing these handmade treats to take home a taste of the highlands. (Photo by: Michelle Lim)

Eco-Friendly Souvenirs from Kundasang: Travel Green

With more travelers opting for sustainable travel, here are a few meaningful picks:
 
  • Upcycled crafts from used materials
  • Locally-sourced herbal tea blends
  • Handmade baskets from pandan leaves
  • Bamboo crafts and straws
 
You’re not just taking a piece of Sabah home — you’re supporting ethical tourism.
 

Local Connection: Meet the People Behind the Market

The soul of the Kundasang Market lies in its people. Many of the vendors you’ll meet are from indigenous communities like the Dusun and Kadazan, bringing with them traditions and stories that span generations.
 
They don’t just sell products; they share knowledge, hospitality, and pride in their culture. A brief chat with a stall owner can turn into a lesson on how tuhau is prepared or the meaning behind a woven pattern.
 
Buying from them adds a human dimension to your journey. It’s one thing to purchase a souvenir — it’s another to know the person who made it and the story behind it.
 
These connections are what make the Kundasang Market more than a shopping stop. It becomes a place where memories are made, friendships begin, and cultures are celebrated in the most natural way possible.
 
View of Kundasang market, Sabah
Kundasang Market offers a lively glimpse into local life, making it the perfect place to interact with vendors, discover traditional products, and experience the warmth of the community firsthand. (Photo by: Zyda Azyan)

Conclusion

Before you wrap up your highland adventure, don’t miss the chance to stop by the Kundasang Market — a colorful mix of tradition, community, and authentic Sabahan flavor.
 
From handwoven crafts to aromatic herbal teas, every item you find here carries a part of Kundasang’s story.
 
Moreover, shopping at the market goes beyond souvenirs — it’s a chance to connect with the local culture and find authentic, one-of-a-kind items you won’t get anywhere else.
 
If you’re planning your trip and wondering what else to include, be sure to explore ourUltimate Kundasang Food and Shopping Guide’ for a deep dive into the best local eats, must-try snacks, and unique souvenirs in this unforgettable destination.
 

FAQs: Kundasang Market Guide

1. What is the best thing to buy at Kundasang Market?

Local snacks, handmade crafts, and herbal products top the list of best souvenirs from Kundasang Market.

Yes, it’s open daily with more activity on weekends.

Absolutely! Bamboo straws, herbal teas, and upcycled crafts are popular eco-options.

Yes, many souvenirs are under RM50 — ideal for budget-conscious travelers.

It’s located along Jalan Kundasang-Ranau, near Pekan Kundasang in Sabah.

Explore Kundasang With Us — Shop, Snap & Support Locals

At ExploreKundasang.com, we believe the heart of every great trip lies in the people you meet and the moments you take home.
 
Our tours are crafted to go beyond sightseeing, giving you the chance to interact with local vendors, discover cultural treasures, and enjoy meaningful shopping with a purpose.
 
Whether you’re after traditional snacks, handmade crafts, or just that perfect photo against a misty mountain backdrop, we’ll guide you through the ins and outs of Kundasang like a local friend would.
 
Let us help you create unforgettable memories — one stall, one smile, and one story at a time.
 
 
Reach out to us to plan your perfect Kundasang highland experience!

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